Cookie Policy

This Cookie Policy explains how Friends of Mike McFall (“we,” “us,” or “our”) uses cookies and similar technologies when you visit https://www.votemcfall.com (the “Website”). It explains what these technologies are, why we use them, and the choices you have.

TABLE OF CONTENTS

1. What Are Cookies?
2. Why Do We Use Cookies?
3. Types of Cookies We Use
4. How Can You Control Cookies?
5. Other Tracking Technologies
6. How Often Will This Cookie Policy Be Updated?
7. How Can You Contact Us?

1. WHAT ARE COOKIES?

Cookies are small data files placed on your computer or mobile device when you visit a website. They are widely used to make websites work properly, improve performance, and provide information about how a website is used.

Cookies set by us are called first-party cookies. Cookies set by third parties whose services appear on our Website are called third-party cookies.

2. WHY DO WE USE COOKIES?

We use cookies and similar technologies for the following purposes:

• Essential cookies to ensure the Website functions securely and properly
• Analytics cookies to understand how visitors use the Website so we can improve content and performance
• Advertising and communications cookies to measure the effectiveness of campaign messages and outreach
• Third-party feature cookies to enable tools such as donations, maps, and embedded forms

We do not use cookies to sell personal information.

3. TYPES OF COOKIES WE USE

Essential Cookies

These cookies are necessary for basic Website functionality, security, and fraud prevention. Without these cookies, the Website may not function properly.

Analytics Cookies

Analytics cookies collect aggregated information about how visitors interact with the Website, such as pages viewed and time spent on the site.

We may use analytics services such as:

• Google Analytics
• Microsoft Clarity

Advertising and Communications Cookies

These cookies help us understand whether campaign communications are effective and help us share relevant campaign messages on platforms such as social media and search engines. These cookies do not directly identify you.

Providers may include:

• Meta Platforms (Facebook and Instagram)
• Google
• Microsoft (Bing)

Third-Party Feature Cookies

Some features on our Website rely on third-party services that may place cookies as part of their normal operation.

Examples include:

• ActBlue (donation processing)
• Embedded maps or forms

4. HOW CAN YOU CONTROL COOKIES?

Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies through your browser preferences. Please note that disabling cookies may affect how the Website functions.

You may also be able to opt out of certain types of interest-based advertising through industry tools:

• Digital Advertising Alliance
• Digital Advertising Alliance of Canada
• European Interactive Digital Advertising Alliance

5. OTHER TRACKING TECHNOLOGIES

We may also use similar technologies such as web beacons or pixels. These technologies help us understand whether emails or pages are viewed and how users interact with campaign communications. They generally rely on cookies to function properly.

6. HOW OFTEN WILL THIS COOKIE POLICY BE UPDATED?

We may update this Cookie Policy from time to time to reflect changes in technology, law, or campaign operations. The updated date at the top of this page indicates when the policy was last revised.

7. HOW CAN YOU CONTACT US?

If you have questions about our use of cookies or similar technologies, you can contact us at:

Friends of Mike McFall
Email: info@mikemcfall.com